Proenza Schouler may not have rocked my world with their Target line, but the twosome are still in high demand. The young minds behind the label, Jack McCollough and Lazaro Hernandez, have created a dress that echoes the aesthetic of the Lancôme perfume, “Hypnose.” The beautiful purple dress has a deep v-neck plunge that hits the waist and then becomes a flowy, chiffon goddess-gown.

The couture embodiment of Hypnose is modeled by spokeswoman, Daria Werbowy and the dress will be auctioned off on eBay April 1st, to provide funds for “Save the Children.” Every penny of the winning bid will go to the foundation. The photo shoot was a huge success and landed in the pages of Harper’s Bazaar.

Clive Owen is the current eye-candy for Lancome for men….hence the video that has nothing to do with dress. But who doesn’t love a little sexy?