Who better than David Beckham to recreate the classic Levi’s commercial (play the video above) in which he strips down to his underwear in a laundromat to the tune of Marvin Gaye’s “I Heard it Through the Grapevine.” The original featured Nick Kamen, who has a relatively short singing career, and was best known for dating Madonna.

Becks might have to brace himself for a chilly experience, though, as he will remove his jeans in the EastEnders laundrette, rather than the steamy American venue where his chisel-jawed predecessor did his thing. And it will be Walford regular Dot Cotton, played by actress June Brown, who witnesses the event instead of the giggling girls who saw Nick show off his buff physique.

I can’t wait.

Becks to Recreate Steamy Levi’s Ad [Hello!]

Written by Lauren Burch