How dare they mess with World Nutella Day!
For the last six years, World Nutella Day founder Sara Rosso has been celebrating and publicizing the chocolate hazelnut holiday, and has amassed quite a following–including 40,000 likes on Facebook.
WND encourages Nutella lovers to buy and eat more Nutella, so it came as quite a shock when Ferrero, Nutella’s manufacturer, sent Rosso a cease-and-desist letter last week and shut down the whole thing. Grinch status, right? Luckily the story doesn’t end there.