BANG Showbiz English
Tom Brady has launched his first fashion collection following his retirement from the NFL.
The former New England Patriot player has dropped BRADY, his inaugural men’s athletic wear line – which is available at selected Nordstrom stores and on the brand’s website bradybrand.com – with two defining categories ‘TRAIN’ and ‘LIVE’, which is one step towards Tom’s dream of a “full lifestyle brand” inspired by his own.
The 44-year-old Super Bowl champion told GQ: “I really wanted to do a full, lifestyle brand. In my life, it’s football in the morning, and I train. But then I’m home and I do family things: I go play basketball with my kids outside; go for a walk; then you’re chilling out at dinner. I wanted to have enough where you could go between different parts of the collection and put things on and they’d feel really comfortable, look good, fit good, and they would fit for whatever occasion you’re heading off to.”
The collection comes with two categories; ‘TRAIN – which is made up of garments, in high-performance materials – and LIVE – a array of clothes for everyday life – and prices start at $20 to $495.
Tom – who is married to supermodel Gisele Bundchen with who he has son Benjamin, 12, and daughter Vivian, nine, and from his previous relationship with Bridget Moynahan, he has John, his 14-year-old son – is aiming to give people “multi-functional” clothes
In a statement, he said: “Working with a best-in-class team has helped me apply everything I’ve learned throughout my career to create a multi-functional brand that incorporates the best in tech, fabric and innovative design.”
One of the co-founders Jens Grede – who also works with Kim Kardashian on her iconic SKIMS shapewear line – wants Tom become American football’s answer to Michael Jordan.
He told GQ: “I remember saying to him that there is no reason why you wouldn’t build the Jordan of football, so to speak. What does that look like in a modern context?”
Creative director Dao-Yi Chow – who founded the clothing brand Public School – was also enlisted to work on the line and described its aesthetic as “active lifestyle with a tailored sensibility”.
He continued to the magazine: “It was super important when we first started developing the brand that it was fabric-led and textile-led, and making sure we were looking at innovations that really enhance performance.”
LINK LOVE
 |  |  |
| Michelle Obama sort of addresses the divorce rumors: ‘All of my choices are for me’ (Celebitchy) | OMG, He’s Naked: ‘Emily In Paris’ Star Lucas Bravo In ‘Les Femmes Au Balcon’ (2024) (omg blog) | ‘The Pitt’ Finale Was Exhausted, Raw, and Kind of Perfect (Pajiba) |
 |  |  |
| Bella Ramsey Wore a Tapestry (Go Fug Yourself) | Especially For You: A Review Of Kylie Minogue At MSG (Boy Culture) | Carlos Alcaraz plays in Monte Carlo (Kenneth in the 212) |
HOT DEALS
- Go big and take it home! The LG 70″ Class UQ7070Z 4K LED Smart TV is now $150 off! Dive into a world of free content and personalized recommendations for every one you share the remote with. Enhance your picture and sound with AI from the α5 Gen5 AI Processor 4K that is engineered to amaze you by transforming your regular content into 4K for sharper definition and detail on the big screen. [Walmart]
- Save $10 on the Sur La Table Carbon Steel Wok! The exclusive Sur La Table Carbon-Steel Wok is perfect for stir-frying meats and veggies, deep-frying tempura, steaming with bamboo inserts and more. [Sur La Table]
- Save 10% of the Dreo oscillating fan. Unlike most fans, this oscillating fan brings simultaneous 150˚ horizontal and 120˚ vertical oscillation and an adjustable pedestal of 37.5-43 inches for more flexibility. [Amazon]
- Save 41% off the Sueded Cotton T-Shirt from J. Crew. [J. Crew]
- Save $50 on the Ring Doorbell Plus! The Battery Doorbell Plus with Head-to-Toe HD+ Video gives you an expanded field of view so you can see more of who’s at your door. [Amazon]
- Save $130 on the Dyson Digital Slim Cordless Vacuum. The ideal balance of power and weight. 33% lighter than the Dyson V11™ vacuum. With up to 40 minutes of fade-free Dyson suction. [Walmart]
- Get 15% off Therabody Massasing Goggles. SmartGoggles use soothing vibration, heat and massage therapies to improve sleep quality, boost deep sleep, enhance relaxation and reduce stress — making them the perfect addition to your bedtime routine. [Therabody]
- Save 28% on Garden of Life Probiotics for Men. Once Daily Men’s is formulated for his unique needs with 50 Billion CFU of 15 probiotics for digestive and immune support. They’ve added their whole food prebiotics fiber blend and probiotics to help promote the growth of good bacteria. [Amazon]
Like most websites, Socialite Life uses affiliate links where available, which means we earn a little commission if you click through and buy something. Also, as Amazon Influencers, we earn from qualifying purchases. Savings shown are those from the date and time of this article’s publication.
