Jeremy Allen White, known for his Calvin Klein Spring 2024 rooftop photoshoot that took the internet by storm, is back in the spotlight. This time, he’s starring in the brand’s Fall 2024 campaign, trading New York City’s skyline for a sun-soaked poolside setting.
Mert Alas directed and shot the new ad, showcasing The Bear actor in Calvin Klein’s signature denim and underwear. White is seen relaxing on patio chairs, posing against scenic backdrops, and hanging out by a bright blue pool with a group of large dogs. The campaign also features a video of White on his roof deck, splashing water on himself and playing with his canine companions.
White expressed his thoughts on the collaboration: “Calvin Klein’s aesthetic has always been timeless, and it was great to be back with them and the entire creative team for this new campaign.”
The actor sports Calvin Klein’s ’90s straight-slim, standard straight jeans and the ’90s trucker jacket. He also models the brand’s new modern cotton air and classic cotton underwear.
“Calvin Klein’s aesthetic has always been timeless, and it was great to be back with them and the entire creative team for this new campaign,” said White in a statement.
Launch the gallery above to see more from the campaign.
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