Rihanna Goes Pink For New Fenty Beauty Ad

Rihanna‘s Fenty Beauty link has just dropped a new bold pink lipstick dubbed UNLOCKED and it is hot!

The lipstick is described as “a hot pink shade, in the same soft-matte long-wearing formula that looks good on every skin tone.”

The product is available on February 12, 2019, for purchase online as well as at Sephora and Harvey Nichols.

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Y’all said y’all wanted more #STUNNA Lip Paint, and now it’s #UNLOCKED! 🔓This new vivid pink shade is dropping on February 12 in the same liquid to soft-matte formula that lasts through it all. Get it at fentybeauty.com, @Sephora, @harveynichols, and #SephorainJCP!

A post shared by FENTY BEAUTY BY RIHANNA (@fentybeauty) on Feb 6, 2019 at 10:26am PST

“You have all these ideas of things you want for yourself, and for me, beauty was a natural fit because makeup is such a huge part of my career and image,” Rihanna explained to InStyle in a previous interview on why she started her own makeup line.

“I wanted to do a line for years, but it needed to be credible, something that industry pros and girls around the world would respect.”

BRYAN R. SMITH/AFP/Getty Images

In the new ad, Rihanna is seen sporting a pink crop top and hot pink leather pants leaning on the top of a pink Lamborghini.

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#UnLocked #STUNNA lip paint 💕💋 @fentybeauty

A post shared by badgalriri (@badgalriri) on Feb 6, 2019 at 10:26am PST

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