Gus Kenworthy arm wrestles Ken X Y in new Cann campaign

Last updated: July 1, 2021 10:28 AM

1 Min Read

Anyone up for watching Gus Kenworthy and singer/songwriter Ken X Y arm wrestle in their underwear?

Well, that is exactly what they are doing in a new campaign for the cannabis-infused, social tonic drink brand Cann.

The video is promoting Cann‘s “Hi Boy” line of cannabis-infused seltzers that come in all sorts of different flavors (lemon lavender, grapefruit rosemary, blood orange cardamom, ginger lemongrass) and to tease an initiative that the brand is calling the “Hi Boy Experience,” which will be released this month.

Watch Gus Kenworthy and Ken X Y in the new Cann campaign on Instagram.

A previous campaign featured drag queens Symone, Gigi Goode and Rosy Thorn.

Symone for Cann — Photo by Cann/Instagram

Gigi Goode for Cann — Photo by Cann/Instagram

Rosy Thorn for Cann — Photo by Cann/Instagram

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